Small Business Essentials

This course is taught by a CPA and is intended for business owners, managers and others looking to gain a basic understanding of the accounting used in small business or organizations. We will explore the various types of business entities, basic business registration and compliance requirements, general bookkeeping and accounting concepts, components of financial statements and how to read these, budgeting and basic income tax accounting.

Class Offerings

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Prerequisite: Windows Operating System and internet experience

Create branded webstories, animated videos, and social graphics with Adobe Spark. This class will help you get started to create, edit and share visual stories from any device.

Class Offerings

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Ever thought of starting up a small business from what you do anyway, such as mowing lawns, snow removal, crafting, etc.? Hobbies can become a small business. This class will give information about how to form your business for tax purposes, IRS and Nebraska rules and guidance, employees or contract labor, and recordkeeping requirements.

Class Offerings

• Plattsmouth - Nov. 4, 2021

Whether for personal projects, small business or corporate branding, blogging is a hot trend. Get a foundational understanding of the major platforms, how to build an audience and best practices to kick start your new adventure with grade-A content. Tag on some social sharing tips and you will be ready to hit the ground blogging.

Class Offerings

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Business is booming and you need more employees. You see two or three applications come through but you have six or seven positions to fill. Leave class with a toolbox of methods, techniques and tips to increase your applicant pool for ongoing hiring.

Class Offerings

• LIVE Online - Sept. 16, 2021
• York - Aug. 11, 2021

Your boss wants you to work on a business plan to expand the business. Or, you want to start your own business. Wherever you are, you need this class. Learn how to take your business idea and develop a complete business plan ready to present. Discussion will include topics like identifying your product and customers, marketing your business, identifying your start-up and ongoing costs, how to obtain funding, and putting it all in a final business plan.

Class Offerings

• LIVE Online - Dec. 7, 2021
• York - Nov. 18, 2021

Prerequisite: Windows Operating System and internet experience

Learn to use Canva’s drag and drop feature and professional layouts to design stunning graphics. The tools can be used for both Web and print media design. No design skills necessary!

Class Offerings

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Financial well-being is a crucial part of any business, and understanding finances is vital for business success. Financial Literacy provides participants with practical knowledge, skill-building opportunities and resources to manage your business finances with confidence. Topics covered are budgeting, spending, debts, investments, and insurance.

Class Offerings

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Focus Coaching is a customizable coaching experience designed to empower entrepreneurs in their business journey. Participants will be introduced to versatile tools for informed decision making and receive personalized feedback from our experienced coaching team.

Examples of tool/topics:

• Business Model Canvas (to start a business, provide the foundation for a business plan, or to make decisions in an existing business)
• Jobs, Pains, and Gains approach to target market
• Systems creations and tools
• Marketing strategies

Coaching sessions are scheduled at times convenient for the participant and coach and will be held via Zoom.

Please contact Brooke Lenhoff at blenhoff@southeast.edu for registration information and to schedule your coaching sessions.

With various unknowns this past year, businesses have had to accommodate. This course will cover establishing your brand, defining your target market and adjusting your messaging, the customer experience, implementing a Facebook© strategy, setting goals, and developing a marketing plan to move forward.

Class Offerings

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Learn the necessary processes for hiring new employees and stay in compliance with current employees. This course provides an overview of the following: paperwork guidelines, employer reporting requirements, payroll taxes, workers’ compensation insurance, and overtime rules for hourly versus salaried employees.

Class Offerings

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Successful grant writing takes skill, practice and a little luck! Learn the fundamentals of grant writing, including terminology, funding sources, reading grant proposals, and the basics of preparing a grant proposal.

Class Offerings

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This class is a hands-on introduction to basic-to-moderate marketing skills and tools aimed at helping small businesses, online endeavors and personal branding to make an impact in their respective markets. This course is designed to help you flesh-out your large idea(s), make them tangible and develop an immediate action plan. We will cover social media, blogging, online videos, email marketing, community strategy, target markets, images, copy writing, and more.

Class Offerings

York - Nov. 9, 2021

Learn how to use Zoom.

Class Offerings

• LIVE Online - Nov. 10, 2021

Looking for strategies to enhance the marketing of your business or other venture? Check out this brief introduction to “Constant Contact” an excellent email marketing tool.

Class Offerings

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Boost your workplace skills by exploring applications on your smartphone/tablet.

Class Offerings

• LIVE Online - Aug. 18, 2021

Collaborate with your team virtually and learn how to Host a meeting on Zoom.

Class Offerings

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Canva is becoming the hottest, easiest way to get your message out there, whether it’s on Facebook or other marketing online. You can do it with Canva!

Class Offerings

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You know about Facebook©, Twitter and Instagram, but what about these new platforms everyone is talking about, Parlar, MeWe and others. We’ll discuss the options and functions of new platforms.

Class Offerings

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Learn a few tips and tricks to get your business noticed virtually.

Class Offerings

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Have you had an idea for a small business but not sure where to start? Visit with an expert and get a few tips and tricks.

Class Offerings

• LIVE Online - Sept. 15, 2021

If you are planning to submit a Nebraska Worker Training Grant, mark this workshop on your calendar to attend! Keaton J. Irwin C.L.S.S.Y.B, Reemployment Program Coordinator, Business and Partner Relations from the Nebraska Department of Labor will be on hand to present and answer your questions. Don’t miss this opportunity to learn what you need to know about best practices for submitting a Nebraska Worker Training Grant!

Class Offerings

• Lincoln - Aug. 27, 2021

Join us Thursday mornings for relaxed networking and free coffee! Each week we feature a speaker who shares real stories about their business experiences and entrepreneurial journey. These stories include why an entrepreneur got started in their business, what they have learned along the way (the good, the bad and sometimes the ugly) and what keeps them perked up and passionate about what they do!

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Small-business owners will explore how to expand their innovative sales strategies. Discover how to reach new or expanding target markets. Class is tailored to the needs of participants.

Class Offerings

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Have you wondered if your idea is viable? Do you know how to evaluate your idea to determine if it is feasible? This class will provide the framework to take an idea/product to launch! Providing the structure to develop the pitch deck necessary to obtain capital will bring your idea to life.

Attendees will conduct hands-on research which will include outside classwork. Participants will not need to share their own ideas in the class, and you don’t even need one to attend.

Class Offerings

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Prerequisite: Microsoft Windows and internet browser experience

Learn about the features of QuickBooks online and how these can be used to manage the accounting for your small business or organization. Learn how to navigate the application, set up a company file, setup and invoice customers, manage vendors and pay bills, work with banking and credit card transactions, and utilize reports from the system. This course does not configure or customize the software for your business or organization.

Class Offerings

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Come get a fundamental yet advanced introduction to eMarketing, including improving email promotions, analyzing your web site traffic, doing search engine optimization, and how to successfully employ online advertising.

For details or to register, call 855-846-8252 or visit http://bit.ly/SCC-UGotClass.