Due forecasted inclement weather, all SCC Lincoln locations will be closed Saturday, Feb. 23, 2019. All classes, activities and services are cancelled.

BSAD-2520 - Principles of Marketing

A study of the development of an effective marketing program including consumer behavior, product, pricing, distribution, and promotional strategies.
Academic Level
Undergraduate
Subject
BSAD-Business Administration
Department
Business Administration
Credits
4.5
Prerequisites
None
Corequisites
None
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