LTCA-2020 - Mktg & Pub Rel for Ltc Facility

This course focuses on the unique needs of marketing in healthcare and the basics of developing a healthcare marketing plan. Case studies and projects are included to apply marketing concepts to real-world situations, and to help students gain the knowledge and skills needed for effective marketing of long term care services.
Academic Level
Undergraduate
Subject
LTCA-Long Term Care Admin
Department
Long Term Care Administration
Credits
3
Prerequisites
None
Corequisites
None
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