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Dakotah Hicks

  • DakotahHicksGraphic Design/Media Arts alumna, Dakotah Hicks
    Graduated 2014, Art Director at Firespring, Lincoln, NE

    GD|MA: What originally brought you to SCC’s Graphic Design | Media Arts program?

    Dakotah: While at Milford High School, I had the opportunity to help with the yearbook production process. This involved copywriting, photography and general layout. I fell in love with each step of the process and knew I wanted to do something in the creative field. These early involvements and excellent feedback from alumni led me to the GD|MA program at SCC.

    GD|MA: What do you like about graphic design?

    Dakotah: Graphic design allows me to beautifully represent information in an easy-to-digest way. One of my biggest joys as a designer is seeing reactions to what I’ve done and learning how it improves their experience. I also love how the industry is constantly growing, changing and adapting. It’s nearly impossible to feel stale in this line of work because you are always problem solving to stay ahead of the curve.

    GD|MA: How would you describe your experience at GD|MA?

    Dakotah: I tell anyone who asks me about SCC that the GD|MA program was the best decision I could have made for my career. It’s a fast-paced, intense program requiring 100-percent effort with a huge return at the end. The program will push and challenge you in ways you didn’t know, but it’s all in preparation for real-life applications.

    GD|MA: How did the program prepare you for work?

    Dakotah: Throughout the program you will be tasked with several different mediums to design for: a magazine spread, a poster, a website, a logo, an iOS app, a soda can, and the list goes on. In addition to creating these designs within a specific timeframe, you also will be responsible for presenting your work with solid rationale in a professional way. Each of these facets of a project prepare you for real-world stresses, timelines and pitches.

    GD|MA: Did the College help you find a job?

    Dakotah: Absolutely. The two-week internship program actually turned into a job offer before I even graduated. My first job was a great learning opportunity and provided a jumping off point to get me where I am today.

    GD|MA: You are currently working on a new campaign for SCC. What’s it like to have a hand in that?

    Dakotah: It’s an absolute honor to be a part of SCC’s rebrand. While I was a student, we always daydreamed about what it would be like to have the opportunity to design for the College, and now it’s a reality! I feel so much pride in attending SCC and I can’t wait to reflect that in the creative work. The College deserves to have a look and feel that matches the quality of education received.

    GD|MA: What are your goals for the future?

    Dakotah: I am extremely happy in my role at Firespring because I get to flex both my print and Web design skills. The challenge is to make sure I am always pushing myself to be better. At the moment, my goal is to continue to learn new skills and to become more efficient.